CincyBrand 2018
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CincyBrand 2018 Conference | |
Date: | Tuesday, April 24, 2018 |
Location: | JACK Casino Cincinnati (formerly Horseshoe Casino, 1000 Broadway St., Cincinnati, OH 45202) |
CLE: | 7.0 hrs anticipated in Ohio, Kentucky, and Indiana |
7:30 – 8:00 | Registration and Coffee |
8:00 – 8:15 | Welcome and Introductions |
8:15 – 9:45 | “Licensing From Your ‘Brand Business’ Perspective” – Marie Boyle (Former General Counsel, Huffy Corporation), Courtney Laginess (Mars Petcare), Nicole Nan (Associate, Dinsmore & Shohl, LLP) |
9:45 – 10:00 | Break |
10:00 – 11:00 | “The Living Dead (Trademarks)” – Ellia Kassof (Founder, Strategic Marks, LLC and LEAF Brands, LLC) and Benjamin Ashurov (Attorney, KB Ash Law Group PC) |
11:00 – 12:00 | “Branding FC Cincinnati” – Jeff Berding (President and General Manager, FC Cincinnati) |
12:00 – 1:00 | Lunch and Networking |
1:00 – 2:00 | “Driving Customer Response Through Data Analytics” – David Hills (General Counsel, Dunnhumby), Julie Pahutski (WTH Analytics) |
2:00 – 2:15 | Break |
2:15 – 3:15 | “Fiona: The Branding Sensation” – Chad Yelton (VP Marketing & Communications, Cincinnati Zoo) |
3:15 – 4:45 | “Branding and Marketing Through Social Media” – Adam Borgman (Chief Intellectual Property Counsel, Berry Global), Jouett Brenzel (Assistant Corporate Counsel, KAO USA Inc.), Nikki Hudson (Intellectual Property, Marketing & Privacy Counsel, Express) |
4:45 | CLE and Closing |