We’ve long seen promotions on the back of cereal boxes and other consumer packaged goods, but now there is hardly a type of business where we don’t see them, including B2B.
But as great as they are for marketing, they can create real exposure if you aren’t careful. When is your client’s promotion actually an illegal lottery? When is it creating unacceptable infringement or false advertising risks? What is required to comply with the law? How do social media platforms affect the structure and rules of the promotion?
We’ll go over the compliance basics and discuss the common pitfalls of sweepstakes, contests, and giveaways.
Lori Krafte is a Partner with Wood Herron & Evans LLP. She also teaches Advertising Law and Trademark Law at the University of Cincinnati College of Law.
Lori counsels clients in all areas of advertising and media law, privacy, trademarks, copyrights, and domain name disputes and other Internet law matters.
Lori has been selected for inclusion in The Best Lawyers in America®, Ohio Super Lawyers, Cincy Leading Lawyers, Chambers USA, and IP Stars. She holds a CIPP/US certification (Certified Information Privacy Professional – U.S.).
As a Member of CincyIP, you will enjoy access to discounted registration rates for our monthly CLE luncheons and for our annual Premier Conferences. You will also receive our CincyIP newsletter!
Annual membership dues are an essential element of the budget that enable CincyIP to operate throughout the year and host CLE events of premium quality. They help to bridge the gap between the programming costs that we incur and registration fees paid by attendees, and they ultimately allow us to provide you with engaging and educational events worthy of your valuable time and attention.
Our membership categories are as follows:
Active-Professional: $85 The majority of our Members are legal practitioners in private practice or corporate environments, and fall within the “Active-Professional” category.
Active-Academic: $55 We recognize that law professors and similar academics may not receive reimbursement for their registration fees through their employer, and thus we reserve a discounted “Active-Academic” category for these individuals.
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Join us on Tuesday, February 11, 2020, for a discussion with Mark Godsey of the Ohio Innocence Project. Mr. Godsey will discuss use (and misuse) of science in legal proceedings and how results can be skewed to align with the advocate’s intended messaging.
Mr. Godsey will discuss the Ohio Innocence Project and how its efforts have shown the flaws of the psychological beliefs, such as a belief that jurors can tell if someone is lying and that no one would confess unless truly guilty. Mr. Godsey will address the reasons behind these flaws, such as confirmation bias, the power of suggestion, and the inability to accurately recall events, and particularly, emotional events. This powerful intersection of criminal justice, psychology, and science is a 1 hr. CLE that is not to be missed!
Mark Godsey is the Director and co-founder of the Ohio Innocence Project. Mr. Godsey is a renowned activist, scholar, and attorney and a regular commentator on issues relating to wrongful conviction. Mark Godsey’s book entitled Blind Injustice: A Former Prosecutor Exposes the Psychology and Politics of Wrongful Convictions explores how science can be misinterpreted and manipulated.
Prior to his work with the Ohio Innocence Project, Mr. Godsey was an Assistant United States Attorney (AUSA) for the Southern District of New York. He has a Bachelor of Science from Northwestern University and graduated law school at The Ohio State University.