January Meeting: Valuing IP and Intangible Assets
On January 13, 2015, CincyIP welcomes Rebekah Smith, a Director of Forensic and Dispute Advisory Services at GBQ Consulting LLC, Keith Hock, a Director of Forensic and Dispute Advisory Services at GBQ Consulting LLC, and Brian Bornino, a Director of Valuation Services at GBQ Consulting LLC to discuss the value of intellectual property and intangible assets.
While companies often intuitively recognize the importance of intangible assets, they often struggle to accurately value such assets and make prudent business decisions based on the relative risks, costs and benefits of developing, protecting and monetizing intellectual property and intangible assets. This seminar will explore the common methods of valuing intellectual property and intangible assets based on the income, market and cost approaches to valuation. The relative strengths and weaknesses of each method will be discussed as well as how these methods can be applied when companies make decisions related to the development, acquisition, sale, transfer, use and protection of intellectual property and intangible assets.
PLEASE NOTE!! CincyIP Meetings run from 12:00 until 1:15 in the afternoon. We will start promptly at noon, so please be sure to arrive on time so the speakers can get started right away.
To register to attend this meeting, please click here.