Social Media and Marketing Considerations for IP Lawyers

April Besl, Dinsmore & Shohl LLP

Please join us on August 22, 2023, for our next CLE event. This month’s CLE will be held from 12:00 to 1:15 pm via webinar. We anticipate 1.00 General CLE credit in Ohio for this event.

Our speaker will be April Besl of Dinsmore & Shohl LLP. Ms. Besl will cover Social Media and Marketing considerations for today’s IP attorneys. For the vast majority of businesses today, social media is a key component of their advertising strategy, in some cases the only avenue through which they advertise. Ms. Besl will take attendees through the legal pitfalls of advertising on social media covering not only how to advertise safely and in compliance, but also what to do when you need to take action against someone else on social media. Ms. Besl will further cover the most recent updates to the FTC’s Endorsement Guides, which were released in July of 2023.

The webinar event will be approximately 60 minutes.

Registration is:

  • free for CincyIP members, 
  • free for students and academics, and 
  • $15.00 for non-members. 

Register here by Monday, August 21, 2023, at 5:00 PM. CincyIP will send a webinar link to all registrants after event registration closes.

About the Speaker:

April Besl has experience assisting clients with emerging issues related to the impact of social media, the web and technology on their business and marketing strategies. April helps clients protect and enforce their trademarks, copyrights and other intellectual property from misuse via social networking sites, search engine optimization strategies, and keywords, as well as against misuse on mobile devices and other emerging technologies. In addressing these evolving issues and technologies, she provides a direct, strategic and thoughtful approach tailored to the culture and goals of each individual client.