July, 2015

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The Intersection of Design Rights and Trade Dress

On August 11, 2015, CincyIP welcomes Mark Charles to discuss The Intersection of Design Rights and Trade Dress.
A corporation or inventor with a potentially valuable product will often want to take a multi-level approach to protecting their intellectual property.  Rather than rely only on one layer of IP protection, the owner will try to protect the same product with varying forms including design and utility patents, trade dress protection, and/or copyright.
 
Mr. Mark Charles of The Procter & Gamble Company will be discussing the intersection of design rights and trade dress.  Mr. Charles will explore the benefits and drawbacks of various design protection schemes, both in the U.S. and abroad, such as design patents, international design registrations, and trade dress.  Mr. Charles will discuss how overlapping strategies can maximize protection globally.  Brief case studies will also be considered, guided by the business and legal framework necessary to maximize protection of design elements.

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